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La Banquise was purchased by the owners of the Ashton mills in Quebec

La Banquise was purchased by the owners of the Ashton mills in Quebec

Montreal’s popular poutine restaurant La Banquise will be changed hands to be run by the owners of Quebec’s Ashton poutineries, who have promised to “continue the popular institution’s tradition of excellence.”

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“You don’t change a winning recipe. Since its beginnings, La Banquise has been characterized by reinvented classics that continually push the boundaries of culinary creativity. “It’s audacity that has enchanted us from our first visit,” says new co-owner of La Banquise, Jean-Christophe Liret. , in a press release on Tuesday.

The family snack bar, founded in 1968, announced that it will pass the torch to two young entrepreneurs who are “poutine enthusiasts”, Emilie Adam and Jean-Christophe Léret, who have already acquired the popular Ashton chain in 2022, which has 23 branches in the Quebec region. .

Image courtesy of The Regal Project

Consequently, the latter was chosen by Annie Barsalou, daughter of the restaurant’s founder Pierre Barsalou, after she was reassured that “La Banquise will remain La Banquise,” she confirmed in a press release.

Annie Barsalo, who has been at the helm since 1994, added: “This allows us to celebrate with peace of mind knowing that the sustainability of this restaurant to which we are so closely associated is guaranteed.”

A true Montreal institution, the restaurant on Rachel Street was just a small creamery when it started in 1968, before quickly transforming into a 24-hour snack bar a few months later. Poutine became a favorite menu item in 1980, offering many creative toppings to accompany potatoes, brown gravy and cheese.

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