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Casio will open a virtual G-SHOCK STORE in the metaverse

Casio will open a virtual G-SHOCK STORE in the metaverse

Category in: Business, science and technology
active : New products and services

The first store to offer watch customization experiences in VRChat

Tokyo, October 3, 2023 /PRNewswire/ — Casio Computer Co., Ltd. Today it announced the launch of a Metaverse-based virtual store for its G-SHOCK line of shock-resistant watches. The new store will open on October 6, 2023 on the virtual reality social media platform VRChat, offering visitors personalized experiences and more.

In recent years, more and more young users create avatars (virtual characters), explore virtual spaces and communicate with each other in the Metaverse.

In response, Casio is opening a virtual G-SHOCK store, referred to as a universe within the metaverse, to foster a culture focused on outfitting avatars with watches, building on the strong support G-SHOCK has among users due to its shock resistance. And unique patterns. Casio has signed a partnership agreement with VRChat Inc., operator of the world’s largest social virtual reality platform, VRChat. This is the first time that a watch manufacturer has provided access to the universe (virtual space) in VRChat.

The virtual world of the G-SHOCK STORE will offer a watch customization service that allows users to combine different accessories to create their own customized G-SHOCK watches, and see how their avatar looks with the watches they have created. Additionally, users can purchase watch parts as digital items for use in VRChat from Casio’s official online store at BOOTH, a global online hub for creative efforts, to create virtual G-SHOCK watches that can be worn by their avatars in the G-SHOCK STORE and universes. Other VRChat. These virtual clocks are set to the user’s location time, making it possible to check the time in VRChat.

Inside the G-SHOCK store in the metaverse

About VRChat

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VRChat is a virtual reality platform in the Metaverse that allows users to take the form of avatars and enjoy interactive experiences in different virtual worlds. Millions of people have formed a wide range of user communities where they can freely enjoy activities in different spaces of the Metaverse on the platform.

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