At the beginning of each month, the “À vosaffaires” exhibition provides an overview of the products whose seasonal discount is approaching.
In February, three major events will affect the prices of certain commodities.
“As the Superbowl approaches, we will be keeping an eye on three product categories,” explains Julien Gandelin, founder and editor-in-chief of siteachatlemeilleur.ca. TVs, speakers and video projectors.
The specialist explains that it is possible to offer discounts ranging between 10% and 30% on these products. However, Mr. Gandelin suggests consumers wait until the end of the year, in October or November, so they can get more aggressive discounts.
Valentine's Day, which falls on February 14, is known to be a commercial holiday.
“Valentine's Day is an opportunity for stores to offer discounts on anything that even remotely resembles a gift for your other half,” explains Mr. Gandelin. “Clothes, electronic products, sporting goods and equipment will be on sale.”
On the other hand, the expert explains that this is not the best time of the year to buy discounted products.
“The closer we get to February 14, the more you need to buy and the demand remains strong, so the less stores need to offer deep discounts,” says Jandelin.
Mr. Gandelin also explains that the same phenomenon occurs on Mother's Day or Father's Day.
This holiday is celebrated in the United States on February 19 and also affects products in Canada.
“Discounts are made online,” says the specialist. “At major international brand sites, they have a joint discount strategy between the U.S. and Canada.”
During this holiday, consumers will be able to take advantage of discounts on clothing, home appliances and beauty products.
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