Three researchers from ETHZ have developed the Cookieblock web browser extension. ETHZ said in a statement that this add-on, which is available for Chrome, Firefox, Edge and Opera browsers, recognizes and blocks unnecessary cookies using machine learning and automatically blocks them.
The extension is able to classify cookies according to their usefulness: “essential”, “functional”, “analytical” and “advertising”. Users only indicate once what type of cookies they accept, and then the program deletes all other cookies, regardless of the cookie pop-up banners set by the site. These are still showing up, but they are getting outdated thanks to the browser extension.
According to the statement, tests have shown that the extension removes more than 90% of cookies that collect user data. In most cases, the tool does not have any effect on the work of sites. In less than 8% of cases, researchers found minor errors in “non-essential website functionality”. On the other hand, the extension disrupted the use of 7% of websites more seriously, for example with loss of identifiers. However, these sites can be excluded from the process.
Data protection loopholes are the norm
Reminder, Google is working on an alternative to third-party cookiesWith the aim of balancing the needs of advertisers and protecting user data.
“Hardcore beer fanatic. Falls down a lot. Professional coffee fan. Music ninja.”