Pharmacy networks Jean Coutu and Brunet, both belonging to the METRO chain, have teamed up with Les Produits du Québec to make it easier to find local products on the shelves.
Made in Quebec and designed in Quebec, Quebec products will be visible over the next few weeks in these two drugstores, as well as in METRO and Super C stores.
“This partnership will allow us to deliver the products they are looking for to customers and continue to support local businesses while contributing to the social and economic activity of the regions in which we are present,” Jose Holly said in a Thursday press release. – Head of Commerce for Jean Cotto and Brunet.
With the support of Quebec, Les Produits du Québec aims to promote Québec products with a distinctive certification mark. Nearly 20,000 products have already earned this rating, according to Elfie Morin, general manager of Les Produits du Québec.
This definition is in addition to the definitions of Aliments du Québec and Aliments Préparés au Québec already found in the METRO and Super C banners.
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