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L'Oréal and Emmaüs open a space of solidarity beauty for people in precarious situations

L’Oréal and Emmaüs open a space of solidarity beauty for people in precarious situations

L’Oréal and Emmaüs Solidarité have jointly opened in the 10th arrondissement of Paris a new solidarity space dedicated to beauty and well-being aimed at people in precarious situations. Located on the ground floor of a shelter run by Emmaüs Solidarité, this place is aimed at all people supported by social actors.

L’Oreal and Emus Beauty Solidarity Space – FNW

Inside, care, hygiene and beauty products, such as shampoo, shower gel or perfume, are made available to women and men through a voucher system. The care space is run by a pair of Emmaus staff and volunteers at L’Oréal France.

“These therapies are absolutely essential because they promote the process of reintegration by restoring your image and self-esteem. Reclaiming your body and image, learning to take care of yourself, and boosting self-confidence are the goals of ‘well-being and self’ – ‘workshops'”, notes Bruno Morell, Emmaüs Managing Director Solidarité

In addition to donating hygiene and beauty products, this place aims to (re) promote self-esteem and re-socialize but also to develop and restore connections through group workshops.

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